Level Up Your Startup Finances with Fractional CFOs
Running a successful startup requires strong financial leadership. Finding the right CFO, especially on a startup budget, can be challenging. Fractional CFO services solve this problem by providing expert financial guidance on a part-time basis. This list of top 7 fractional CFO services will help you select the perfect financial partner to optimize your resources and accelerate growth. Discover tools like Shiny, Acuity Advisors, Burkland Associates, CFO Hub, Nomad Financial, Driven Insights, and Early Growth Financial Services, and take control of your startup’s financial future.
1. Shiny
Shiny offers a compelling solution for startups and SMBs seeking high-caliber fractional CFO services and other executive leadership without the commitment and expense of full-time hires. This platform stands out by providing access to a curated network of over 650 vetted executives across diverse industries, including SaaS, FinTech, HealthTech, Ecommerce, and Energy. Imagine needing a seasoned CFO to help navigate a critical funding round or a CMO to spearhead a new marketing campaign; Shiny connects you with the right expertise precisely when you need it. This flexible approach allows businesses to engage fractional executives for just 5 to 25 hours per week, tailoring the commitment to specific project needs and budgetary constraints. This can be a particularly valuable resource for startups experiencing rapid growth and requiring strategic financial guidance without the immediate need for a full-time CFO.
Shiny streamlines the entire hiring process, from initial job posting and candidate matching to interviews and onboarding. Their platform utilizes smart matching tools to instantly connect you with up to 15 qualified candidates, significantly reducing the time and effort typically associated with executive searches. Learn more about Shiny and their specialized approach to fractional CFO services. Contracts and payments are also managed through the platform, ensuring a smooth and transparent experience. Furthermore, over half of the executives on Shiny boast 16+ years of experience, providing businesses with access to a deep well of expertise and leadership. This focus on experienced professionals positions Shiny as a valuable resource for startups looking to scale quickly and efficiently. They claim to reduce traditional hiring timelines from months to days, a significant advantage in today’s fast-paced business environment.
While Shiny presents a promising solution for fractional CFO services and other executive needs, it’s important to consider both the pros and cons. The flexibility and cost-effectiveness of fractional engagements are clear advantages, especially when compared to the high salaries—ranging from $250,000 to $500,000—typically associated with full-time executive roles. The streamlined hiring platform and access to a large pool of vetted executives are also significant benefits. However, one drawback is the lack of transparent pricing information on the website. Potential clients need to inquire directly to obtain specific cost details. Additionally, the fractional model may not be suitable for all businesses, particularly those requiring full-time, dedicated leadership in specific roles.
For startups and SMBs seeking flexible and cost-effective access to top-tier fractional CFO services, Shiny offers a compelling alternative to traditional hiring models. The platform’s focus on experienced executives, streamlined hiring process, and tailored engagement options makes it a valuable resource for businesses looking to scale and navigate complex challenges. However, remember to inquire about specific pricing and carefully consider whether the fractional model aligns with your long-term leadership needs.
2. Acuity Advisors
Acuity Advisors stands out as a premier provider of fractional CFO services, specifically catering to the dynamic needs of startups and high-growth companies. They understand that businesses in these stages require adaptable financial leadership and strategic guidance to navigate rapid expansion and secure funding. Acuity Advisors delivers this by offering tailored financial strategies, fundraising support, cash flow management, and operational improvements. Their team comprises seasoned CFOs with diverse industry experience, enabling them to provide valuable insights and practical solutions. Instead of a one-size-fits-all approach, they work closely with each client to understand their unique challenges and objectives, developing a roadmap for sustainable growth. This makes them a strong contender for businesses seeking strategic financial guidance, especially those operating in fast-paced sectors like SaaS, FinTech, and HealthTech.
One of the key benefits of engaging Acuity Advisors for fractional CFO services is their flexible engagement model. They offer hourly, monthly retainer, and project-based options, allowing businesses to choose the structure that best aligns with their budget and needs. This flexibility is crucial for startups that may require specific financial expertise for short-term projects or ongoing support as they scale. For example, a startup preparing for a Series A funding round could utilize Acuity Advisors’ expertise on a project basis to refine their financial projections and investor presentations. Alternatively, a rapidly growing company might opt for a monthly retainer to ensure consistent financial oversight and strategic guidance.
Acuity Advisors’ specialization in venture-backed startups gives them a distinct edge. Their deep understanding of the venture capital landscape and their network of investors can be invaluable for companies seeking funding. They can assist with developing compelling investor pitches, navigating due diligence, and ultimately securing the capital needed to fuel growth. This targeted expertise differentiates them from more generalist fractional CFO providers.
Features:
- Specialized in serving startups and high-growth companies
- Comprehensive financial strategy and planning
- Cash flow forecasting and management
- Fundraising assistance and investor relations
- Flexible engagement models (hourly, monthly retainer, or project-based)
Pros:
- Deep expertise in venture-backed startups
- Scalable services that grow with your business
- Access to a network of investors and funding sources
- Team-based approach providing broader expertise than a single CFO
Cons:
- Higher price point than some competitors (while no specific pricing is publicly available, their focus on high-growth companies and experienced CFOs suggests a premium service)
- May not be ideal for very early-stage startups with minimal budget
- Limited physical presence in certain geographic regions (primarily operating virtually)
Implementation/Setup Tips:
Start by contacting Acuity Advisors through their website to discuss your specific needs and explore potential engagement models. Be prepared to share information about your business, financial goals, and current challenges. This initial consultation will help determine if Acuity Advisors is the right fit for your organization.
Acuity Advisors earns its spot on this list by offering specialized fractional CFO services tailored to the unique needs of startups and high-growth companies. While their premium pricing may not be suitable for all budgets, their expertise in venture-backed businesses and their flexible engagement models make them a compelling choice for those seeking strategic financial leadership and fundraising support. They offer a valuable alternative to hiring a full-time CFO, providing access to a team of experienced professionals and a network of potential investors.
3. Burkland Associates
Burkland Associates stands out as a premier provider of fractional CFO services, catering specifically to the dynamic needs of startups and high-growth companies. Their value proposition lies in offering a complete finance function solution, effectively acting as an outsourced finance department. This makes them a compelling choice for businesses seeking to leverage top-tier financial expertise without the commitment of a full-time CFO, especially in the critical early stages and during periods of rapid expansion. They offer a comprehensive suite of services, going beyond basic fractional CFO support to encompass accounting, tax, HR, and strategic financial leadership. This integrated approach streamlines financial operations, allowing founders and CEOs to focus on core business objectives.
Burkland’s team is composed of seasoned CFOs with proven track records in guiding companies from seed funding rounds through successful exits. This experience translates into tangible benefits for clients, including expert guidance on fundraising, investor relations, financial modeling, and KPI development. They are particularly adept at navigating the complexities of venture capital and possess a deep understanding of the startup ecosystem. Furthermore, Burkland has carved out niche expertise in key tech sectors such as SaaS, consumer tech, fintech, and marketplace business models, making them a valuable partner for businesses operating in these fast-paced environments.
Features:
- Startup-focused fractional CFO services
- Full finance stack (CFO, controller, accountant, tax)
- Expertise in fundraising and investor relations
- Financial modeling and forecasting
- KPI development and monitoring
Pros:
- Deep venture capital and startup ecosystem knowledge
- Industry-specific expertise in tech sectors (SaaS, Fintech, etc.)
- Integrated with other financial services (tax, accounting, HR)
- Experience with both early-stage and growth-stage companies
Cons:
- Premium pricing structure (reflecting their high level of expertise)
- May have limited bandwidth during peak periods due to high demand
- More focused on tech startups than traditional businesses
Implementation and Setup:
Engaging with Burkland typically begins with a consultation to assess your company’s specific needs and goals. They will then tailor a service package that aligns with your requirements and budget. The onboarding process is designed to be seamless, ensuring a smooth transition and minimal disruption to your existing operations. While pricing information isn’t publicly available, it’s safe to assume that their services command a premium given their specialized expertise and comprehensive offerings. Expect a detailed proposal outlining the scope of work, deliverables, and associated costs.
Why Burkland Deserves Its Place on the List:
Burkland Associates earns its place on this list due to its laser focus on startups and growth companies within the tech sector. They offer more than just fractional CFO services; they provide a fully integrated financial solution, covering everything from basic accounting to complex financial strategy. This holistic approach, combined with their deep industry knowledge and experience with venture capital, makes them an invaluable partner for businesses navigating the challenges of rapid growth and seeking to secure funding. While their premium pricing may be a barrier for some, the value they bring to the table in terms of expertise and strategic guidance can be a significant driver of success for high-potential startups.
4. CFO Hub
CFO Hub offers fractional CFO services designed for small and medium-sized businesses (SMBs) across a diverse range of industries. Their value proposition lies in providing access to seasoned financial executives who can tackle critical tasks, from strategic planning and profitability improvement to scaling operations and preparing for funding rounds or exit strategies. This makes them a compelling option for businesses that need high-level financial expertise without the commitment of a full-time CFO. One of the key advantages of CFO Hub is their customizable engagement models, allowing businesses to tailor the scope of services to their specific needs and budget, ranging from basic financial oversight to comprehensive CFO support. This flexibility is particularly appealing to growing businesses that require adaptable solutions as their needs evolve.
CFO Hub distinguishes itself through its broad industry experience, extending beyond the typical tech startup focus to encompass sectors like SaaS, FinTech, HealthTech, and more. This breadth of experience can be invaluable for businesses seeking fractional CFOs with a deep understanding of their specific industry dynamics. Key features include industry-specific financial expertise, financial reporting and analysis, budget development and monitoring, M&A support and due diligence, and even ERP system implementation and optimization. For businesses considering acquisitions or divestitures, the M&A support offered by CFO Hub can be particularly advantageous. They can assist with due diligence, valuation, and negotiation, ensuring a smooth and strategically sound transaction process.
While CFO Hub caters to a wide range of industries, it’s important to note that they may not possess the same depth of expertise in certain niche sectors as firms specializing solely in those areas. Additionally, while their flexible service packages are a significant advantage, some clients have reported occasional communication delays. However, the transparent pricing structure offered by CFO Hub provides clarity and predictability, which is crucial for budgeting and financial planning. They also offer integration with full-service accounting, which can streamline financial operations and create a more cohesive financial management system.
For startups and SMBs looking for cost-effective fractional CFO services, CFO Hub offers a practical solution. They offer a good balance of expertise and affordability, particularly for businesses operating in the industries they specialize in. Learn more about CFO Hub to explore more about fractional CFO services and their benefits for startups. If your business requires specific industry knowledge or highly specialized expertise, it’s advisable to carefully evaluate CFO Hub’s experience in your sector to ensure a good fit. Their focus on providing customizable solutions makes them a viable option for businesses seeking fractional CFO services tailored to their individual needs and growth trajectory, making them a worthy contender in the landscape of fractional CFO services.
5. Nomad Financial
Nomad Financial offers fractional CFO services tailored specifically for venture-backed startups and high-growth companies. They recognize the unique financial challenges these businesses face, from securing funding and managing rapid scaling to navigating complex regulatory landscapes. Their team comprises experienced finance leaders, including former startup CFOs, who bring a wealth of practical knowledge to the table. Whether you’re preparing for your Series A, optimizing your burn rate, or streamlining financial operations, Nomad Financial aims to provide the strategic guidance you need to thrive.
Nomad Financial earns its place on this list due to its specialized focus and deep expertise within the venture-backed startup ecosystem. They go beyond basic bookkeeping and reporting, offering high-level strategic planning, operational support, and fundraising assistance. This makes them a valuable partner for companies looking to not just manage their finances but actively leverage them for growth. Specifically, Nomad Financial can assist with:
- Fundraising Strategy and Execution: From crafting compelling pitch decks to negotiating term sheets, Nomad Financial helps startups secure the funding they need to scale. Their experience with successful exits and fundraising rounds provides invaluable insights for companies navigating this critical process.
- Financial Planning and Analysis (FP&A): Nomad Financial helps startups build robust financial models, forecast future performance, and analyze key metrics to inform strategic decision-making. This includes cash management and runway planning, vital for startups operating in dynamic environments.
- Board and Investor Communications: Clear and concise financial reporting is crucial for maintaining investor confidence and board alignment. Nomad Financial assists with preparing board presentations, investor reports, and other key communications.
- Financial Systems Implementation: Nomad Financial can help startups select and implement the right financial software and systems to streamline operations and improve efficiency. Their tech-forward approach ensures that your financial infrastructure can scale with your business.
Pros:
- Strong expertise in venture-backed companies: Their team’s background working with startups gives them a deep understanding of the unique challenges and opportunities in this space.
- Experience with successful exits and fundraising: This experience translates into practical advice and guidance for startups looking to achieve similar milestones.
- Tech-forward approach to financial management: They leverage technology to streamline processes and provide real-time insights into financial performance.
- Seamless integration with existing teams: Nomad Financial works collaboratively with your existing team to provide a smooth and efficient experience.
Cons:
- Primarily focused on tech and venture-backed companies: Their specialized focus may not be the right fit for businesses outside of these sectors.
- Higher cost structure than some alternatives: Their premium services come at a higher price point, which may not be suitable for all budgets.
- Limited presence outside major tech hubs: While their reach is expanding, they may not have a strong local presence in all areas.
While pricing information isn’t publicly available, it’s likely based on the scope of services required and the complexity of the client’s needs. If you’re a high-growth, venture-backed startup in a sector like SaaS, FinTech, or HealthTech, and you’re looking for fractional CFO services with a deep understanding of your specific challenges, Nomad Financial is worth considering. Reach out to them directly to discuss your requirements and get a tailored quote. Implementation typically involves an initial consultation to understand your business, followed by a phased integration of their services into your existing operations.
6. Driven Insights
Driven Insights offers fractional CFO services designed to provide small and mid-sized businesses with the financial leadership they need without the expense of a full-time CFO. They offer a suite of services, from strategic guidance and financial reporting to forecasting and operational improvements, all tailored to the specific needs of each client. Their core strength lies in combining technological solutions with seasoned financial professionals to deliver actionable insights that fuel business performance and growth. This makes them a strong contender for businesses looking to bolster their financial strategy within a reasonable budget. For companies seeking to scale strategically, Driven Insights offers a tailored approach to navigate financial complexities and achieve sustainable growth. Are you struggling to find the right balance between strategic financial planning and efficient execution? Driven Insights bridges this gap by providing expert fractional CFOs proficient in developing and implementing financial strategies.
Driven Insights’ key features include custom financial reporting dashboards that provide a clear, real-time view of your financial health, strategic planning and forecasting services to guide your business decisions, cash flow management and optimization strategies to ensure financial stability, business performance analysis to identify areas for improvement, and process improvement and system implementation support to streamline operations. This comprehensive approach to fractional CFO services positions them well for businesses looking for holistic financial solutions.
One of the significant advantages of Driven Insights is their technology-driven approach, enabling custom reporting tailored to your specific needs. They boast experience across multiple industries, making them adaptable to diverse business models. Their scalable service model allows them to grow with your company, ensuring continued support as your needs evolve. Furthermore, they offer integration with bookkeeping and controller services, streamlining your financial operations. This comprehensive service offering makes them an attractive option for businesses seeking integrated financial solutions.
While Driven Insights offers numerous benefits, potential clients should be aware of some considerations. They may have less specialized experience in niche industries, and some clients have reported a learning curve with their systems. Additionally, their focus tends to be on established businesses rather than early-stage startups.
Consider Driven Insights if your business needs support in strategic financial planning, insightful reporting, and operational efficiency. They provide a valuable service for companies seeking expert fractional CFO services within a structured, technology-driven framework. If you’re interested in exploring options for executive recruitment and considering flexible, part-time roles, Learn more about Driven Insights and the benefits of fractional CFO services. While pricing information isn’t readily available, contacting them directly is recommended to discuss your specific requirements and obtain a tailored quote. This personalized approach allows them to understand your unique circumstances and offer the most suitable fractional CFO services.
7. Early Growth Financial Services
Early Growth Financial Services (EGFS) offers a comprehensive suite of fractional CFO services tailored for startups and growth-stage companies. They aim to be a one-stop shop for financial leadership, covering everything from basic accounting to sophisticated fundraising strategies. This makes them a particularly attractive option for businesses looking to outsource their entire finance function and gain access to a team of seasoned professionals. If your company needs support navigating the complexities of rapid growth, from pre-seed funding all the way to a potential exit, EGFS positions itself as a valuable partner.
EGFS differentiates itself through its deep expertise in venture-backed companies. Their team boasts significant experience with venture capital, giving them valuable insights into the financial intricacies of this landscape. This includes support with fundraising, investor relations, and navigating the often-complex world of equity management and cap table maintenance. Beyond fundraising, they offer robust financial modeling and scenario planning, equipping your business to make data-driven decisions. Recognizing the importance of tax optimization for startups, EGFS also specializes in maximizing R&D tax credits, a potential boon for innovative companies.
For businesses in sectors like SaaS, FinTech, and HealthTech that are experiencing rapid scaling, EGFS’s integrated approach to financial management offers significant value. Their full-service model, encompassing CFO advisory, accounting, and tax services, streamlines financial operations under one roof. This allows founders and internal teams to focus on core business activities while relying on EGFS’s expertise to manage the financial complexities. Specifically, features like equity management and cap table maintenance are crucial for startups navigating multiple funding rounds and evolving ownership structures.
While EGFS presents a strong solution for many growth-oriented companies, it’s important to weigh the potential drawbacks. Their comprehensive services and experienced team come at a premium price point, which may be prohibitive for very early-stage startups with limited budgets. Additionally, while their expertise is valuable for scaling businesses, it might be overqualified for companies in their very initial stages. Finally, some clients have reported occasional staff turnover, which can be disruptive, although this is a common challenge in the consulting industry.
Practical Applications & Use Cases:
- Series A Fundraising Preparation: EGFS can help prepare financial projections, refine your pitch deck, and connect you with potential investors within their network.
- Financial Planning for Rapid Growth: They can develop robust financial models and scenario plans to guide your strategic decision-making during periods of rapid expansion.
- R&D Tax Credit Optimization: For startups heavily invested in research and development, EGFS can help maximize tax credits to improve cash flow.
Implementation & Setup Tips:
Engage with EGFS early in your growth trajectory to benefit most from their strategic guidance. Clearly define your needs and expectations during the initial consultation to ensure alignment and a smooth onboarding process.
While pricing information isn’t readily available on their website, expect a higher price point compared to more specialized fractional CFO providers. This premium reflects their comprehensive services and the expertise of their team.
Early Growth Financial Services deserves consideration if you’re seeking a full-service fractional CFO solution with a strong track record in supporting venture-backed companies. They provide a powerful combination of strategic financial guidance, operational support, and access to a network of investors, making them a valuable asset for companies navigating the complexities of rapid growth and aiming for a successful exit. However, carefully evaluate your budget and specific needs to ensure that their premium services align with your current stage and resources.
Top 7 Fractional CFO Services Comparison
| Service | Core Features/Expertise | User Experience & Quality ★ | Value & Pricing 💰 | Target Audience 👥 | Unique Selling Points ✨ |
|---|---|---|---|---|---|
| 🏆 Shiny | Fractional execs 5-25 hrs/week; 650+ vetted; 40+ industries | ★★★★★ Over 50% execs 16+ yrs exp | 💰 Cost-effective vs full-time; fractional model | 👥 Startups & SMBs needing flexible leadership | ✨ Auto-matching, streamlined hiring, community-backed experts |
| Acuity Advisors | Specialized startup CFO; fundraising & cash flow | ★★★★ Deep VC startup expertise | 💰 Higher price point | 👥 Venture-backed startups & growth | ✨ Team-based CFO expertise; strong investor network |
| Burkland Associates | Full finance stack (CFO, accounting, tax, HR) | ★★★★ Strong startup & SaaS focus | 💰 Premium pricing | 👥 Tech startups & growth companies | ✨ Integrated financial services & deep VC ecosystem knowledge |
| CFO Hub | Financial reporting, M&A, ERP optimization | ★★★ Broad industry coverage | 💰 Transparent, flexible packages | 👥 SMBs across industries | ✨ Scalable & customizable CFO services |
| Nomad Financial | Fundraising, FP&A, board communications | ★★★★ Tech & venture-backed focus | 💰 Higher cost | 👥 Venture-backed tech startups | ✨ Experienced startup CFOs; exit & fundraising expertise |
| Driven Insights | Custom reporting, forecasting, cash flow mgmt | ★★★ Tech-driven with dashboards | 💰 Competitive | 👥 Small & mid-sized businesses | ✨ Technology integration & actionable insights |
| Early Growth Financial Services | Full CFO, accounting, tax, fundraising support | ★★★★ Extensive VC & high-growth exp. | 💰 Premium pricing | 👥 Startups to growth-stage | ✨ All-in-one financial solution; tax optimization expertise |
Choosing the Right Fractional CFO for Your Startup
Selecting the right fractional CFO services is a pivotal decision for your startup’s trajectory. We’ve explored a range of top providers, from Shiny to Early Growth Financial Services, each offering unique strengths and specializations. Remember to weigh your budget, industry-specific needs (SaaS, FinTech, HealthTech, etc.), and long-term financial goals when making your choice. Consider which tool best aligns with your current stage of growth, whether you need help with fundraising, financial modeling, or strategic planning. Factors like the size of their team, their experience working with similar companies, and the specific services they provide should all play a role in your decision.
Implementing these services effectively requires clear communication and a well-defined scope of work. Outline your expectations upfront and establish regular check-ins to ensure alignment and track progress. As you scale, your financial needs will evolve, and a strong fractional CFO can be an invaluable partner in navigating these changes. Thinking ahead is crucial; when considering fractional CFO services, it’s important to also understand the selling business tax implications in the future. A fractional CFO can help you navigate these complexities. Source: Selling Business Tax Implications: Optimize Your Sale from Acquire.com
Choosing the right fractional CFO can be the difference between simply surviving and truly thriving. By leveraging the expertise and insights of these seasoned professionals, you can free up your time to focus on what you do best – building and scaling your business.
Ready to streamline your financial operations and gain a competitive edge? Explore how Shiny can further enhance your fractional CFO’s effectiveness by providing a powerful platform for financial planning and analysis. Shiny allows you to centralize your financial data, create insightful reports, and collaborate seamlessly with your CFO, ultimately driving smarter, data-driven decisions.

